Ask us how we used $43 worth of black and white flyers to move the needle on a multi-million dollar deal in 2012. Traditional Marketing and Communications remain key components in building relationships that build brands. At Organik, we understand the importance of traditional marketing in a comprehensive marketing strategy.
With many years of experience and success in traditional marketing, communications and branding, Organik seamlessly weaves marketing strategy into powerful messages that shape brands including marketing, strategic communications, advertising and promotional campaigns.
Employing traditional media and other key influencers you hope to move, we will help you decide the most effective mediums to reach your client: branding, re-branding, brochures, direct mailers, publications, specialty marketing, event marketing, advertising, outdoor advertising. We offer a complete range of creative capabilities to our clients with strategic and creative vision to help companies speak with a strong clear voice.
Marketing and communications tools evolve. But the classics - and many underlying strategies and goals - endure and grow. And sometimes the old can seem new again. We've arranged or worked on the gamut of marketing, advertising and strategic communications activities big and small.
Photos Below: Two packed news conferences we helped plan and organize in 2010 (in Ann Arbor, Michigan) and 2012 (in Detroit, Michigan). The worst nightmare of most traditional marketers and PR professionals is that they will one day be asked to to hold a press conference and that no one will show up. We've never had that worst case scenario happen to us and we work hard to make sure that never happens.
We combine a number of traditional skills: We have the journalism background and contacts to understand how to develop stories and events that will attract journalists and other key influencers in the business, government and nonprofit sectors. But we also have the marketing experience as well media relations, events planning and content creation and branding skills needed to know how to advance a narrative and build relationships and reputations. Pulling off such traditional events in a digital world takes a combination of hard work, experience and connections we can help you build on and advance.
PR with Benefits: What 'Mad Men' can teach us about writing press releases
